As the 2024 Edition of Amsterdam Fashion Week approaches, fashion enthusiasts and industry leaders alike are gearing up for an exciting series of talks that promise to inspire and innovate. Among these, the highly anticipated Nespresso Talks debut as a platform for thought-provoking discussions. Scheduled for the 5th and 6th of September, the Nespresso Talks bring together an impressive lineup of speakers who will explore the intersections of fashion, sustainability, and brand durability.
Nespresso Talk I: The Art of Upcycling
Date: Thursday, September 5
Time: 11:00 – 12:00
Location: Fosbury & Sons, Prinsengracht 769, 1017 JZ Amsterdam
Moderator: Ashlee Janelle
The first Nespresso Talk session, “The Art of Upcycling,” promises to be a fascinating exploration of how creativity and sustainability can come together to transform the fashion industry. Moderated by Ashlee Janelle, this talk features two trailblazers who are redefining the possibilities of upcycling in both fashion and lifestyle.
Renée van Wijngaarden, the visionary founder of 1/OFF, will share her journey of creating a fashion label that honours the legacy of renowned designers by reimagining high-end vintage pieces into contemporary works of art. With a background in digital art and marketing, and roots in an entrepreneurial fashion family, Renée brings a unique perspective to the upcycle movement. Her brand, 1/OFF, is at the forefront of a fashion revolution, where sustainability meets high fashion in the most creative ways.
Joining her is Kika Buhrmann, CEO of Nespresso Netherlands, a leader whose passion for innovation and sustainability has driven Nespresso to new heights. Under her leadership, Nespresso is not only elevating the coffee experience but also championing sustainable practices across the brand. In this session, Kika will discuss Nespresso’s collaboration with 1/OFF during AFW 2024 and the brand’s commitment to sustainability, highlighting how discarded materials can be given a second life through innovative design.
Together, Renée and Kika will delve into the transformative potential of upcycling, offering insights into how the fashion and lifestyle sectors can embrace this approach to create a more sustainable future.
Nespresso Talk II: How to Build a Durable Brand
Date: Friday, September 6
Time: 11:00 – 12:00
Location: Fosbury & Sons, Prinsengracht 769, 1017 JZ Amsterdam
Moderator: Ashlee Janelle
The second Nespresso Talk, “How to Build a Durable Brand,” brings together a diverse panel of industry leaders who have successfully built and sustained innovative brands. This session, also moderated by Ashlee Janelle, will focus on the strategies and philosophies that underpin long-lasting, impactful brands.
Borre Akkersdijk, the founder of BYBORRE, is renowned for his pioneering work in sustainable textile design. BYBORRE’s approach merges technology with traditional craftsmanship, setting new standards in the industry and proving that innovation and sustainability can go hand in hand.
Remco van der Velden, Co-Founder of Wild Animals, brings a unique blend of strategic leadership and creative vision to the table. Under his direction, Wild Animals has emerged as a brand known for pushing boundaries and setting new trends, with a strong emphasis on innovation and bold design.
Completing the panel is Ida Petersson, Co-Founder of GoodEggsAgency and former Buying Director at Browns. With extensive experience in fashion buying and brand strategy, Ida is known for her ability to drive innovative solutions and shape future trends. Her expertise in building durable brands makes her a valuable voice in this discussion.
Together, these leaders will share their insights on how to create brands that not only survive but thrive in a rapidly changing market. From sustainable growth strategies to maintaining brand relevance, this talk will provide a roadmap for building enduring brands that stand the test of time.
Open to public
The Nespresso Talks are open to public and will take place during The HUB 2024, offering a unique opportunity to engage with leaders at the forefront of sustainability and innovation. Seats are limited, so make sure to reserve your spot at talk@amsterdamfashionweek.nl mentioning the Nespresso Talk you want to attend.
The 2024 Nespresso Talks are powered by Nespresso.
