As part of Amsterdam Fashion Week’s Op de Ring show celebrating the city’s 750th anniversary, FIAT took on the role of official car partner with its fully electric Topolino, a small car built for big city life.
With its compact size, retro design and easy electric handling, the Topolino was a natural fit alongside the designers and talent at this one-of-a-kind runway event. Its strong links to fashion, including past collaborations with names like Giorgio Armani, make it a perfect companion for a creative, style-led moment like this.
On the day of the show, four Topolinos moved behind the scenes, ferrying guests and crew across the event site and offering a practical, zero-emission way to navigate Amsterdam. With a 75 km range, 45 km/h top speed and four-hour charge time, the Topolino proved itself an agile, city-proof partner for a historic day.
By providing an elegant and sustainable mobility solution at this once-in-a-lifetime runway show, FIAT showed its commitment to celebrating Amsterdam’s past, present and future, and proved that style, innovation and practicality can go hand in hand.